it definately got the word out there. i went to my local zumiez shop to buy new bearings and griptape and the 2 guys working there asked me what parts i run on my board. i told them it was for a scooter and we ended up talking about scootering and sd4 on fox news for about 30 minutes. it seems they were quite interested and impressed. then i went to my truck and showed them my Coedie Donovan wheels and my spoked slider, and they were absolutely amazed